Why am I SEO Stoopid?
I am SEO Stoopid because I didn’t properly take notice of what my stats could have told me.
If I might have done, I might have noticed one business sooner and factoring that something into my response would very probably have saved me a goodly number of lost posters and art print sales.
My site is primarily about SEO. I have been doing it since 1996 or thereabouts and have shoppers of many years standing. Halfway through last year, I started count posters pages to it. It’s restful and unoressured compared with a heap of SEO, plus I wanted to see how quick I may get unrelated pages indexed and where and with whom, and unexpectedly I found that I loved doing it, heaps of reasons.
When the primary 2 phases of Jagger hit, I used to be cool. It washed over my seo purchasers the manner I expected it to (it had no effects in the slightest degree), and it washed over my (by now only mostly) SEO website the method I expected it to (it had no result in the least here either).
Then came the third wave. Oh dear!
My web site’s serps (not my shoppers’ – they are all fine) went into a decline that they still haven’t come back out of. I was getting damp postcards from my serps telling me what depth they were reaching. They told me in one message they’d dived deeper than any known footballers. Imagine! If they ever come back copy they’re going to need time in a decompression chamber before they’ll surface again.
I chose that since I was tanking anyway no-one would be finding my poster pages from the engines and thus now was the time to hive my poster pages off to their own site, something I’d been that means to try and do for it slow as a web site is unlikely to try to to well for 2 such innumerable subjects. I got myself a groundbreaking new domain for them too, pending the day when I have more time and can settle them down on their own dyed-in-the-wool household – the demand I had for them shows that they deserve it and I’ll be attending to this within the new Year.
I place them in a very very small backwater personal hosting space I’ve got with my Broadband ISP. I have a custom 404 on my main site and I adjusted it to form it plain to folks that I might went the posters to a new domain as they were swamping my SEO efforts.
Now I forever kept a sensible eye on my stats but I might failed to notice that results from Google, these days, aren’t simply from Google any more. They’re from Google Images too – and despite the fact that I’d tanked in Google.co etc for text seaarches, unknown to me as my previous stats package did not make the excellence, my posters were still terribly very well ranked in Google Images. I only found this out by studying my Google Analytic stats, a service I would solely recently signed up to till shoppers in the family way me to keep them abreast of Search Engine and SEO events.
I tested “Michael Sowa Prints”. I used to be in the eighty’s in Google.com but to my amazement I was at positions 1 and three in Google Images. I verified “Salvador Dali Prints” and “Escher-prints”. Same quite deal, I was well off the main map and out in the boonies in the text-driven Googles but high 5 in Google Images. Go see, they’ll most likely still be here even now.
So, what was I to do? All those potentially arduous-to-get serps were visiting dissipate as when individuals didn’t see the result they expected when they clicked through, just my 404 page (polite though it was) they just went everyplace else.
Hurriedly place all my pages duplicate again is what I did, and on my SEO site too, thinking to catch what business I can from what is left of the Christmas rush. I’ve left all of the links to the new website in place as they will get people hopping forwards and backwards from every web site to the other, hopefully without realising. All the posters and art prints, the wall tapestries too, can must be went over eventually and on a permanent basis. You can have a web site concerning SEO or a site that uses SEO to sell posters, you’ll be able to not, not for any length of your time, have just the one website that does both.
Not the deal with Google are ordering the universe anyway.
I am going to modification over at a snail’s pace in January using individual 301 redirects and this point they very will be permanent.
For now I do not believe it will matter as Google, according to their own stats via Google Sitemaps, have no info regarding the new posters web site and given everything else they have on their plate simply now I do not suppose they will be indexing it all and handing out a content penalty before I’ve went everything over permanently.
But observe the sales chance I terribly nearly missed, eh?
Moral of the tale is, make positive your stats package is the most effective that it can be. I do not reckon I will be using my previous stats package an excessive amount of from now on, but I’ll keep it on as it does have some individual visitor tracking capabilities that Google’s version of Urchin now lacks. Reading your stats often can save you money and time in the long run.
But do make particular they are as detailed as possible – you’ll miss necessary information if they are not! Don’t be an SEO Stoopid!
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